I believe women are capable of bringing their vision to life.
Through photography, embodied guidance, and story-led work, I support women in bringing what they carry ~ in life or in business ~ into reality.
Established in 2003, this work has grown with me. What began as a love for photography became something far deeper — a devotion to preserving moments in a way that can be held, felt, and passed down. When I was fifteen, I anchored myself to a simple quote: She designed a life she loved. I didn’t know exactly how it would unfold, but I knew the feeling — a creative life, a beautiful business, a home filled with presence, motherhood, marriage, art, and freedom. Slowly and intentionally, that vision became real. Over two decades, I’ve photographed families, newborns, weddings, brands, and the quiet in-between moments that tell the real story, but the heart of my work has always remained the same: to create something lasting. Not just files stored away on a device, but tangible pieces that can be held in your hands and woven into the fabric of your home and your life.
My Story
Driven by Passion
I have always loved the hands on side of this craft. Not only capturing the image, but printing it — watching a photograph come to life as it rolls from the printer, handling fine art paper, assembling albums, and framing wall pieces that will live in homes across Australia. While much of the industry shifted toward digital-only delivery, I chose to remain devoted to the art of print. I am still part of a small percentage of photographers in Australia who print in-house, because I believe photographs deserve more than a folder on a computer — they deserve walls, hands, a forever home. There is nothing more meaningful than placing a matted print into a mother’s hands, knowing that moment will outlive us both. The same devotion to craftsmanship led me to create my own journals — pieces designed to be held, written in, and returned to — now used by women, teens, husbands, and families who value something tangible in an increasingly digital world.
A Calm Presence
Over the years, many mothers have affectionately called me “the baby whisperer.” With more than 27 years of experience working with children and newborns, creating calm comes naturally to me. I understand babies — their cues, their rhythms, their cries — and I understand mothers, especially in those tender first weeks when everything feels new and uncertain. Newborn sessions are never rushed; they are gentle, settled, and led by the baby rather than the clock. Often, it is not only photographs that mothers leave with, but reassurance, practical guidance, and a renewed sense of confidence. I gift every new mother a trusted newborn guide as part of her session because I genuinely care about supporting the whole experience, not just the images. This work has never been about taking pictures alone — it has always been about holding space, creating steadiness, and allowing both mother and baby to feel safe, seen, and supported.
The Editorial
The Editorial is a monthly reflection space where I document the becoming ~ the studio build, the quiet leadership, the rhythms of motherhood, the creative sparks, and the lived experience behind the work. It is not a place for noise or trends, but for presence. A space where I share what I am learning in real time ~ about vision, embodiment, simplicity, and building a life that feels true. What began as a quote I held onto at fifteen, She designed a life she loved, has become a lived philosophy. This monthly edition is where I invite you behind the scenes ~ not to teach from theory, but to lead from experience.
The Rhythm of My Life
Outside of the studio and the lens, I am most alive in nature. Walking quiet roads at sunrise, time in the rainforest, photographing wide horizons from above, gathering herbs from the garden, long summer evenings, and spontaneous adventures with my family. I value presence over pace, simplicity over excess, and building slowly over rushing loudly. I believe the way we live matters just as much as the work we create. The energy I bring into my sessions, my studio, and my editorial space is shaped by the life I am intentionally designing ~ one rooted in family, craftsmanship, adventure, and calm strength.
If something here resonates with you, I would love to create alongside you — whether that’s capturing your growing family, building the visual identity of your brand, or guiding you into the next season of your life.
As seen in…
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Join me here today for an inspiring conversation that I had with Jennifer Borg who is a 6/2 Manifesting Generator and multi-passionate entrepreneur.
Jen is a mum of two boys, a personal branding and lifestyle photographer, and an activation coach. She also has an online shop where she sells her beautiful photographic prints and journals.
As you listen to the episode you’ll hear how she really embodies her Human Design and to me is the epitome of a Manifesting Generator with her warmth, sustainable energy and her ability to have many creative projects on the go at once.
We talk about:
>> Jennifer's life of creativity & adventure and how she continues to expand on this in her life and business.
>> Her 3 highest values of connection, creativity and adventure, and the way they influence her lifestyle.
>> How learning about her Human Design really allowed her to trust herself even more, to leave the behind the ‘shoulds’ and to step into her greatness.
>> We unpack some areas of Jennifer's chart and how that aligns with her business
>> How Jennifer tunes into her sacral authority to make decisions and take bold action
>> How her Human Design reading illuminated her gifts and gave her the freedom and validation she needed to follow what lights her up
I hope that you feel activated and inspired after hearing this conversation! Enjoy x
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A slice of magic direct from our WelleCommunity.
Photographer, mentor and mother, Jen of The Calming Collective, pens a guest column about the magic inherent in the still of the morning. She demonstrates the power of an early morning ritual –– how it grounds and guides your entire day, improving the very fabric of your relationships, with yourself, with your loved-ones and with your world. Jen provides the perfect lens from which to welcome in the new year (and, if you’d like to follow in her footsteps, you can commit to a small ritual of your own by signing up to our 30 Days Welle reset, starting next week).
We know Jen from her involvement in our global Beauty of Motherhood campaign. Her seeming ability to squeeze every last drop of magnificence out of this life (and, let’s be honest, her love of WelleCo!) is as uplifting as it is inspiring. We hope you enjoy reading about the power of a perfect start.
Magical Mornings
“There is simply something so magical about mornings. The sunrise skies, singing birds, empty streets, and absolute stillness. It is exactly where I choose to be.
Every morning, I rise to the appreciation that today is a new day. A new day of hope and a fresh start, to start something new or to try again, to practice productivity or tranquillity. Yet, as busy mothers, business owners, or young adults, I know how far-fetched this magic may sound. Too often I hear “I just don’t have time - I don’t have time to exercise or meditate; I don’t have time to make myself breakfast or read a book; I don’t have time for myself or for my family.”
Let me ask you this: how many hours a day are spent scrolling on your phone first thing in the morning? Remember, the morning is there for everyone to enjoy, you just need to be present to experience the magic.
My morning always starts with a nourishing cleanse of The Super Elixir™ by WelleCo, then I continue my daily dose of wellness with 20 to 40 mindful minutes of meditation, a morning walk, connection with nature, a yoga flow or reading my beautiful vision scripted journal, ‘She Designed a Life She Loved’. Of course, my routine also includes the usual daily habits of brushing my teeth, making my bed and cleansing my face. As simple as these may seem, they are important to note as for so many of us, these become subconscious habits. The same can be true for the mindful habits we choose to implement. Eventually, they will become second nature. I call these my non-negotiables and they just get done!
However, the magic is not just about what you do, but what it does for you. My magical morning hour of stillness awakens my body, opens my mind, cultivates clarity and creativity to make clear and mindful decisions. I find I am so much more productive, and I am able to show up as my best self which definitely translates out into the world and everyone around me. It essentially allows me to create calm before chaos and set my highest intentions for the day.
True wellness is about nourishing the mind, body, and soul - a balance of all three is key! For our community and clients, wellness means advocating for the beauty of nature and all its wonderful benefits, both mentally and physically. It reduces negative emotions, improves focus, increases happiness as well as reduces blood pressure, heart rate, muscle tension and the production of stress hormones.
As a busy mother I have learnt the key to nurturing my children is by firstly nurturing my own wellbeing. When I have properly looked after myself and spent the time and freedom to enjoy stillness I can show up as a more conscious and fun mum. I’m a better wife and a much more clear-thinking business owner. I live life at a higher frequency, creating moments that are filled with my highest values and when living through a higher frequency, you also experience a higher level of awareness, ensuring you can respond in those tough busy mum moments. Most importantly, regardless of age and responsibility, no one should ever lose their inner child. Laugh, be silly and create fun moments, surround yourself with your favourite music, food, and people.
“Everything is quiet and still, so magical even the sound of the birds chirping along with the steady breeze. Everything around me is so peaceful, just like my mind first thing in the morning. I absolutely love quiet mornings; the peace and stillness are exactly where I choose to be.”
Please find Jen at @jenniferborg.inc or jenniferborg.com.au.
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Today I welcome my second guest to the podcast - a very dear and inspirational friend of mine - Jennifer Borg. Jen is a lifestyle photographer and mentor for young creatives - and a passionate manifesting generator. Jen shares her brave story about trusting her intuition to guide her decision to have breast surgery following a strong family history of breast cancer. Jen shares deeply her journey to making the decision to have surgery and the practices she integrated to help her move through the experience. Jen also shares how trusting her intuition throughout her life has led her to create a life of abundance and a life that allows her the opportunity to share her wisdom and mentor teenage girls to 'listen tot he whispers' and step into their vision In this episode we dive into... what is your 'intuition' and how to tune into it (tap into the 'whispers')how to trust your intuition and yourself to make brave decisionsthe power of having a 'positive' & 'growth' mindset advocating for yourself in healthcarethe power of mantras and meditation on your mindset and your healing 'vision casting' - getting clarity on your vision and the women you desire to behow to tap into your body wisdom - our body is always community to ushow to shift and take a step when you feel 'stuck' how to 'embrace the challenge' investing in yourself and your proximity and so much more!!Jen's Mantra - "today is a beautiful day of opportunity - I am exactly where I need to be. I open myself to the universe and trust the unfolding of my life" To get to know more about Jen, follow her instagram @jenniferborg.inc I want to say a huge thankyou to Jen for bravely sharing her own story and her Aunty Sandra's journey so vulnerably with myself and all of you listening. To Sandra, I send you so much love. I am blown away by the release of this episode lining up with October - which is breast cancer awareness month. Sending so much love to my Aunty Julie - you're so dearly missed. I love you. As always, I am so grateful for you listening to the wisdom I am here to share ✨ If you're ready to say goodbye to fad diets, yo-yo dieting & food guilt (forever!) - Find your happy weight, inner confidence and inner peace Join my RADIANCE course + community now - RADIANCE is For the woman who wants to feel more comfortable & confident in her body but struggles to build habits that last . Click HERE to join us If this episode resonates with you, please share it with those you love and help me have more impact by writing a review of the podcast ✨ All my love Kirst X.
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Welcome to The Beauty Of Motherhood, WelleCo's celebration of women who inspire us through their commitment to others, while still making the time to nurture their own wellbeing. Here they share the beauty and wellness rituals they rely on to cultivate self-love throughout their busy lives.
Jennifer Borg is a lifestyle photographer, head creative of Calming Collective, a mother of two, and a member of the global WelleCommunity. She tells us how she begins her morning to benefit the rest of her day.
"I always start my day with stillness, just to quiet the mind. 20 minutes is all I need for a bit of meditation, yoga or even a bush walk. It really sets the day up for success, allowing me to be more present, conscious and definitely a more fun mum."
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Jennifer Borg is a multi-passionate creative with multiple revenue streams in her business, from lifestyle photography to activation coaching.
In this episode of The Finance Fix podcast, we celebrate Jen’s TWENTY YEARS (😱) as business owner and how she’s navigated challenges from external ones such as the pandemic to more internal ones such as falling out of alignment with an income stream.
Thank you Jen for sharing the wisdom you’ve acquired on your journey and being such a role model about the power of creating flow in your business. This is feminine energetics at its finest 💫
Have a listen on Apple or Spotify podcasts. Listen HERE 🎧
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IIMBIBE and I have partnered to bring my favourite non-alcoholic cocktail to all future events! You'll have full access to my signature celebration drinks at the next gathering. Visit the EVENTS page for dates and details—celebrating IMBIBE style, of course! 🥂 Because true beauty starts from within, and this is the drink that keeps giving.